Tuesday, June 22, 2010

Global New Media and Advertising Round-Up (June 22rd)



In Japan, you can now read the news in comic book form.



The Chinese Communist Party's new iPhone newspaper app - the i-Party.



An American company seeks to install screens in supermarket aisles to advertise featured products.





Hyper-consumption and beauty-care advertising backlash in Brazil and Britain.



An Italian priest created an iPad app to replace the traditional books used by priests to lead mass.



Inspired by Argentinian Coach Diego Maradona's promise to run around Buenos Aires naked if his team wins the World Cup, Pepsi bottles will follow suit by running "naked" (label-less) for a week throughout the country.



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